Lady Gaga And Tony Bennett Team Up With ViacomCBS
The new partnership will cover multiple projects across CBS, MTV, and Paramount+.
Posted on Sep 15, 2021 | 07:30am
Tony Bennett and Lady Gaga have signed a new deal landing them cheek to cheek with ViacomCBS.
The first-of-its-kind talent partnership will tie in with the release of Bennett and Gaga's new album, Love for Sale, set to debut on Friday, Oct. 1. A celebration of the Cole Porter songbook, Love for Sale marks Bennett's last studio album and the culmination of Gaga and Bennett's 10-year recording history.
"We are honored to partner with the legendary Tony Bennett and the iconic Lady Gaga for ViacomCBS' biggest cross-platform music talent collaboration to date," said Bruce Gillmer, Chief Content Officer, Music, Paramount+ and President of Music, Music Talent, Programming & Events, ViacomCBS. "With the sweeping range of our unique brands and platforms, ViacomCBS offers an unparalleled one-stop shop for artists' to showcase their global music releases and creative content of all varieties."
So, what does this incredible partnership include? Check it all out below!
First, on Friday, Sept. 17, MTV will give fans a first look at the duo's latest collaboration with the world video premiere of "I Get A Kick Out Of You." Then, MTV will air the global video premiere of the album’s title track "Love For Sale" and a third song to be announced at a later date. The video premieres will air exclusively on MTV, MTV Live, MTVU and across MTV’s worldwide network of channels across 180+ regions with the support of the ViacomCBS Times Square Billboard.
On Sunday, Nov. 28 at 8/7c, stream One Last Time: An Evening With Lady Gaga & Tony Bennett, a concert special, on Paramount+. Filmed at two sold-out shows at Radio City Music Hall for Bennett's 95th birthday, the live concert honors the duo's shared love of the Great American songbook. The live concert will also air simultaneously on CBS.
Next up, MTV returns with MTV Unplugged: Tony Bennett & Lady Gaga, a show filled with a combination of duets and solo performances of songs from their upcoming album Love for Sale. The special is set to release in Winter 2021.
Last but not least, make sure you check out the docu-series presentation of The Lady and the Legend, set to premiere in 2022. Streaming exclusively on Paramount+, this new docu-series will chronicle the making of Tony Bennett and Lady Gaga's most recent album and follow their unique and profound 10-year relationship, beginning with the recording of their first duet, "The Lady is a Tramp." Combining hours of footage from the studio and on the road, the docu-series provides an intimate look into a beautiful friendship and musical partnership that transcends generations.
You won't want to miss one moment of this iconic duo's last hurrah. Be sure to keep up to date with all the newest details and check out the new concert special, One Last Time: An Evening With Lady Gaga & Tony Bennett on CBS and Paramount+, and the docu-series, The Lady and the Legend, exclusively on Paramount+.
The first-of-its-kind talent partnership will tie in with the release of Bennett and Gaga's new album, Love for Sale, set to debut on Friday, Oct. 1. A celebration of the Cole Porter songbook, Love for Sale marks Bennett's last studio album and the culmination of Gaga and Bennett's 10-year recording history.
"We are honored to partner with the legendary Tony Bennett and the iconic Lady Gaga for ViacomCBS' biggest cross-platform music talent collaboration to date," said Bruce Gillmer, Chief Content Officer, Music, Paramount+ and President of Music, Music Talent, Programming & Events, ViacomCBS. "With the sweeping range of our unique brands and platforms, ViacomCBS offers an unparalleled one-stop shop for artists' to showcase their global music releases and creative content of all varieties."
So, what does this incredible partnership include? Check it all out below!
First, on Friday, Sept. 17, MTV will give fans a first look at the duo's latest collaboration with the world video premiere of "I Get A Kick Out Of You." Then, MTV will air the global video premiere of the album’s title track "Love For Sale" and a third song to be announced at a later date. The video premieres will air exclusively on MTV, MTV Live, MTVU and across MTV’s worldwide network of channels across 180+ regions with the support of the ViacomCBS Times Square Billboard.
On Sunday, Nov. 28 at 8/7c, stream One Last Time: An Evening With Lady Gaga & Tony Bennett, a concert special, on Paramount+. Filmed at two sold-out shows at Radio City Music Hall for Bennett's 95th birthday, the live concert honors the duo's shared love of the Great American songbook. The live concert will also air simultaneously on CBS.
Next up, MTV returns with MTV Unplugged: Tony Bennett & Lady Gaga, a show filled with a combination of duets and solo performances of songs from their upcoming album Love for Sale. The special is set to release in Winter 2021.
Last but not least, make sure you check out the docu-series presentation of The Lady and the Legend, set to premiere in 2022. Streaming exclusively on Paramount+, this new docu-series will chronicle the making of Tony Bennett and Lady Gaga's most recent album and follow their unique and profound 10-year relationship, beginning with the recording of their first duet, "The Lady is a Tramp." Combining hours of footage from the studio and on the road, the docu-series provides an intimate look into a beautiful friendship and musical partnership that transcends generations.
You won't want to miss one moment of this iconic duo's last hurrah. Be sure to keep up to date with all the newest details and check out the new concert special, One Last Time: An Evening With Lady Gaga & Tony Bennett on CBS and Paramount+, and the docu-series, The Lady and the Legend, exclusively on Paramount+.