Paramount+ Affiliate FAQ

How does the Paramount+ affiliate program work?

The Paramount+ Affiliate Program provides an opportunity for selected websites to partner with Paramount+ and earn commission on both Paramount+ and Paramount+ with SHOWTIME subscriptions plans. As an affiliate, you'll direct customers to Paramount+ through banner ads or text links on your site. Join our program and start earning commissions today!

We provide you with easy-to-use tools to set up, manage and monitor your links. We provide you with tools and creatives to help drive traffic. You will receive payments if applicable on a regular monthly schedule.

How do I become a Paramount+ affiliate?

We invite anyone with a website to apply to become an affiliate. It's easy, and we have no minimum traffic requirements. All it takes is two simple steps:

Read our Affiliate Network Agreement
Apply Now!
Once your application is accepted, you will have access to creative and code needed to set up your links. You will also be able to run reports and track your results.

Please note that while we try to respond to approval requests quickly, we receive a high volume of approval requests every day. For this reason, you may not hear from us immediately. However, if you do not hear from us within a reasonable amount of time, or you have questions concerning our program, please let us know.

* Please note that email marketing, search marketing and incentives can be used only with permission from Paramount+.

Here are some of the benefits you can expect as a Paramount+ affiliate:

A competitive commission structure
Creative banners and links to top-rated exclusive Paramount+ content and products

Frequently Asked Questions

What is Paramount+?
CBS All Access is now Paramount+: an expansion of CBS All Access as you know it, but with even more content and features.

• Watch tens of thousands of episodes on demand from CBS, BET, Comedy Central, MTV, Nickelodeon, Nick Jr. & Smithsonian Channel
• Stream even MORE exclusive originals, movies and live sports when you sign up for Paramount+ with SHOWTIME
• Enjoy the growing collection of Paramount+ Originals
• Stream your local CBS station live, including live sports like the NFL on CBS & UEFA
• Get 24/7 live news with CBSN and CBSN local
• Cancel or change at any time

Who can participate and how much does it cost?
A variety of sites with audiences that are a fit with Paramount+ can participate. Sites will be rejected if they promote: sexually explicit material, violence, illegal activities or discrimination based on sex, race, religion, nationality, disability, sexual orientation or age. All sites are subject to our approval. There is NO CHARGE required to become an affiliate.

I don't have a website yet. Can I still apply to the affiliate program?
Your website must be operational and not under construction in order for us to consider your application.

Where do I get the links to put on my site? Can I make my own links?
We provide you with all the links and images to be used on your site. They can be accessed through your Impact Radius account once you have been admitted into our affiliate program. We do not authorize the creation and use of your own links and images to promote our service. If you have special needs, we can discuss alternatives with you.

How do I keep track of how many referrals I have made?
Our third-party provider, Impact Radius, is responsible for tracking and reporting all activity from your site to ours. Each Paramount+ link on your site has a special tracking code that records when a customer has clicked through to our site and has signed up for our service. Impact Radius makes this transaction information readily available in your Impact Radius account.

Can I bid on keywords for search advertising purposes?
No, you may not bid on keywords, unless you have written permission from Paramount+ in advance. In addition, bidding on the CBS trademark and related trademarks, logos or brand elements, or any misspellings of our marks, is strictly prohibited at all times. You may not use the CBS trademark and related trademarks in your URL or in copy.

Whom do I contact if I need assistance with my affiliate account?
For questions about the Impact Radius affiliate program, please contact affiliates-cbsi@cbsinteractive.com.